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From the website:
The Elk Rapids Cinema opened in September 1940 as the Elk Rapids State Theatre. The theatre was built and operated by Mr. and Mrs. Edwin Loomis
The Elk Rapids Cinema is located in downtown Elk Rapids at 205 River Street. The theatre has been recently renovated with new plush seats, an upgraded sound system and a state-of-the-art digital projector. We have also restored the mural that covers the entire ceiling of the theatre...the world's largest black light ceiling mural.
If you use a hearing aid or have a friend that does, you may be interested in our hearing assisted sound system. It is called a t-coil system and many hearing aids have a "t" switch on them. If your hearing aid does not have this switch, we also can provide a pair of personal headphones free of charge. The system only works within the auditorium while a film is running.
The theatre still has the original cry room intact and in working condition for those with small children. Just ask to use - no charge! We are often asked what movie will be showing next. Please know that we select Friday's movie on the previous Monday, five days before it starts. While we typically have an idea in mind as to what we would like to play, it is not finalized until this day. Exceptions to this happen when Monday is a legal holiday (many film distributors are closed), then we contract for the film on Tuesday.
Because we are a one-screen theatre, we do not typically play movies the day they come out nationally. If we were to play a film on opening day, we would usually have to keep it for two to six weeks depending on the company and the contract. Therefore, to get the most variety of films, we wait about three to five weeks before playing new releases.